Are audio books growing in popularity?

Despite re-openings and a “return” to more varied forms of entertainment, reading remains on the rise. Back in 2020, publishers experienced a 12% increase in audiobook revenue—the ninth consecutive year of double-digit growth, reported by the Audio Publishers Association.

Is the audiobook industry growing?

Report Overview. The global audiobooks market size was valued at USD 4,219.0 million in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 26.4% from 2022 to 2030.

Is there a demand for audiobook narrators?

If so, you might have a future in audiobook narration. There is certainly demand, thanks to an explosion of content in recent years. According to the Audio Publishers Association, 60,303 new titles were published last year, almost 10 times the number produced a decade ago.

How big is the audiobook industry?

Data on the size of the audiobook industry in the United States in 2020 showed that audiobook sales amounted to 1.3 billion U.S. dollars. The source calculated this figure based on data from 26 publishers, including Audible Inc., Hachette Audio, HarperCollins, Macmillan, Penguin Random House, and Simon & Schuster.

How many audiobooks are sold per year?

The association says that more than 71,000 audiobooks were published in the United States last year, a 39-percent increase in titles over those published in 2019. That’s the highest number on record, the report says, and that gain is the largest since 2015.

What percentage of the market does Audible have?

Having stood at 3.6 percent of volume (of sales) in the market of 2016—and at 4.2 percent of value that year—the 2020 ranking shows audiobooks at 6 percent of sales volume and 6.4 percent of value.

Are audiobooks still popular?

More than 45 percent of American adults responding to recent annual surveys now claim to have listened to an audiobook at some point in their lives, a figure which can be expected to grow as new titles become available and more consumers experiment with alternatives to physical books.

Do audio books sell well?

Audiobooks are a profitable industry. According to a recent study conducted by Pew Research, almost 20 percent of Americans listen to audiobooks. Because the cost to convert a book into an audiobook is low, the profit margin for audiobooks is on the higher side.

Is audible successful?

Audible is an arm of this effort. Audiobooks are the fastest growing part of publishing, “a tiny bright spot” for the industry, according to Bloomberg : revenue from downloads has roughly tripled in the last five years and reached $2.5 billion in 2017.

Why is audiobooks so successful?

Its popularity is largely due to its convenience. For some, listening to a book makes their commuting times bearable. Others enjoy having free hands so they can clean or finish other household chores. Others recall the joy associated of those early childhood years when a relative read to them right before bedtime.

What demographic listens to audiobooks?

The median age of audiobook listeners is 48, slightly younger than non-listeners, whose median age is 51. (23%) of all audiobook listeners are between 18 and 24 years old.

Why do people love audiobooks?

A good narrator makes the story come to life and turns it into a movie in your head! There’s actually scientific proof that listening to an audiobook is a more captivating experience than watching a movie. And this is thanks to the magic of voice actors! The most popular narrators don’t just read a book.

Why audiobooks are on the rise?

The pandemic resulted in bookstores being closed for more than three months in many countries, so people switched to audiobooks to keep their interest in reading alive. Although many bookstores opened later, thousands across the world remained closed.

Who listens to audiobooks?

Audiobooks are most popular with women between 30 and 49 years old. This group has the most audiobook listeners. [Source] Women only recently overtook men though. The average listener used to be businessmen who listened to audiobooks in their cars.

Are audio books worth it?

To go back to the original question “Are Audiobooks worth it?” Absolutely! To those that say that Audiobooks are no substitution to physical books, they were never meant to be. This is a new modern format and a convenient way to consume written content without having to sit down and read.

When did audiobooks become popular?

In 1955, the Listening Library became a major distributor for recorded books. New technology spurred audiobook growth with cassette tapes in the 1960s and compact discs in the 1980s.

How can I increase my audiobook sales?

  1. Tip #7: Play Around With Audiobook Pricing.
  2. Tip #8: Apply to Audiobook Promotions (Chirp)
  3. Tip #9: Discount Your Ebook with an Audiobook Add-on.
  4. Tip #10: Optimize Ads.
  5. Tip #11: Never Forget Email.
  6. Tip #12: Experiment with YouTube, Soundcloud, and Other Social Media.
  7. Tip #13: Request at Library.

How much do book readers make?

Veteran or experienced narrators can expect to earn $168.25 per hour or $1,346 for a finished audio book of eight hours. Conversely, non-union narrators with experience may earn between $90 and $250 per finished hour. However, it is more typical for the ceiling to be $150 per hour for a non-union narrator.

How were audiobooks once sold?

Cassettes and Compact Discs – A lot of early audiobook culture is associated with cassettes tapes that we can hold in our hands and insert in our beloved players. They gained popularity in late 1970s with the portable Sony Walkman.

How many subscribers does Audible have?

It has 725 million downloaded audios by its subscribers. It is still fresh for many users who are still learning the working of Audible. The best is it keeps you giving more and more facilities like audible credits, returning audible books, gifting audiobooks, and other discounted plans.

How many audiobooks are there?

In 2020, more than 71 thousand audiobook titles were published in the United States, up from 60,303 in 2019.

Are audiobooks real books?

Audiobooks could be said to be a species of translation: Although true to the words, they are different in character from the original, the printed page. But they are books all the same. Full-cast or ensemble audiobook productions complicate the matter.

What percentage of book sales are audiobooks?

Plus, although eBook readership has declined, it still accounts for 17 percent of the market. That doesn’t leave much market share for audiobooks. Even its all-time high of $2.5 billion in sales accounts for less than 6 percent of the overall market.

Do authors make money from audiobooks?

Unfortunately, it’s wrong! Audible never pays authors the stated “royalty” rate. Instead, they base the “royalty” on “Net Sales,” a number so heavily manipulated by Audible, that these “Net Sales” adjustments amount to a 50% deduction from the retail selling price.

How much money do authors make from audiobooks?

If an audiobook is Audible-exclusive, the author receives 40% royalties. If the author wants to publish the audiobook on more platforms, they only receive 25% royalties for any Audible sale. Obviously, were you to pay full price on Audible, the author would get more money than when you pay $7.49 for a Whispersync deal.


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